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What are conversions in digital marketing and why is it essential to track their results? Conversions are the actions that you want to be carried out by the user who lands on your site or landing page and are the main indicator to assess the effectiveness of a digital marketing campaign.

Web Analytics, an indispensable tool to monitor your web. Every online business has the real need to monitor site access and adhere to different KPIs (progress indices and objectives of its strategy) in order to maximize revenue. It is of fundamental importance to observe and quantify visits and conversions in order to achieve a positive […]

One of the most commonplace is that e-commerce in Italy does not work. We can show you with case histories of the constant increase in sales that we have achieved with our customers. You are thinking about how to increase the turnover of your e-shop? Of course the Anglo-Saxon countries are ahead of us but […]

Social Media Marketing & Community Management Why use Social Media Marketing in 2019Social media marketing is now an essential activity for any company. Often some managers not using or not sharing some social are not able to take full advantage of this powerful tool of communication and sales. Linkedin, Facebook, Twitter, Pinterest, etc. now have […]

In Brand to business b2b the relationship between company and agency of mk and/or communication starts from particular and delicate dynamics and is based on a rational and considered choice. In fact, the B2B interlocutor is another company, which follows long and structured purchasing processes and does not throw itself on a product or service […]